SOMEKIND
Overview
Somekind represents a new standard in global urban streetwear—a brand that empowers individuality while embracing the diversity of cultures and styles around the world. With a focus on unisex, modern design, Somekind rejects traditional fashion boundaries and encourages self-expression through versatile, inclusive pieces. The brand stands as a canvas for personal identity, blending the edge and spontaneity of streetwear with a global perspective. Somekind isn’t just a clothing brand; it’s a movement that amplifies the voices of individuals and communities through wearable art.
Approach
My approach to Somekind is rooted in creating designs that empower people to showcase their individuality, free from labels and conventions. By embracing fluidity and global streetwear influences, I focus on versatility and accessibility, allowing anyone to feel seen and confident in what they wear. The aesthetic is bold yet minimal, providing a balance between personal expression and functional design. Sustainability also plays a key role in shaping the brand, as we prioritize ethical choices in material sourcing and production to reflect the values of a conscious, modern consumer. Through Somekind, I aim to set a new standard in streetwear—one that highlights individuality, inclusivity, and the power of self-expression on a global scale.
